Maglica is obsessed with upgrading automation and fine tuning work flow in the plant to wring out speed and efficiency — the only way, he says, that he can compete with imports from China where labor is so much cheaper. The company has invested tens of millions in automation against pressures to go overseas — a strategy that has worked remarkably well, according to distributor Rich.If you need a flashlight, spend the couple extra dollars it'll cost you to buy a Maglite. I have a couple which I've had for over a decade a piece. The only thing that has worn down on them is the batteries.
“The amazing thing with Maglite is we have sold their product for at least 10 years and they have never had a price increase,” he says. “I’ve never seen anybody not have a price increase every year. Not any other product line we’ve ever sold … and the quality has remained.”
Tuesday, July 06, 2010
I love Maglites ...
... and after this article, I love them even more.
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I have one of the mini ones, and it's also lasted for well over ten years. I have the head band accessory so I can strap it to the side of my head and look like a member of the Borg.
I also have a Prius giveaway flashlight that we got at a sustainable living expo when we talked to the Toyota rep for half an hour. A handle pops out of the side when you flick a switch, and you can charge it for hours just by squeezing a few times. It is AWESOME.
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